Tue. Apr 16th, 2024

Pipedrive is a modern, very powerful, and fully-featured Customer Relationship Management (CRM) software. It’s also got all the bells and whistles you would expect from such a high-end piece of software. 

Moreover, it’s got an excellent mobile app, great web and desktop apps, detailed help files, and plenty of modules to make your life as an organization’s CRM manager extremely simple. 

If you need to be super productive with your CRM software or simply want something that can keep track of everything, Pipedrive is the right choice for you. Despite Pipedrive being an excellent software if you think it doesn’t fit your organization then you might want to consider some Pipedrive Competitors. Read on to learn more about this good CRM software so you can decide if it’s right for your company.

What is Pipedrive?

Pipedrive is an online CRM software, developed by an Australian software company, Redback. It was designed with the goal of making it incredibly simple for organizations to track and manage their customer relationships. The software itself is a business analytics software, which means it’s not only good at displaying and analyzing customer data, but also makes it super easy for organizations to create great customer experiences through its various tools.

How Does Pipedrive Work?

You can think of the software as a Customer Relationship Management (CRM) platform that is also a software as a service (SaaS) platform. When you sign up for Pipedrive, you’ll use your organization’s username and password to login to their server. From there, you’ll be able to create new customers and manage their accounts. You can also create products and services, track usage, and analyze your customers’ feedback.

What Platforms Does Pipedrive Support?

Pipedrive supports most modern platforms, including Google, Bing, Facebook, Twitter, LinkedIn, and Instagram. That said, it does offer advanced functionality for enterprises that want it, so it’s best for companies with high-priority needs.

Key Features of Pipedrive

Here are some of the key capabilities of the software that will make your life as an organization’s CRM manager easier: 

Real-time analytics 

By tracking usage and collecting data on a real-time basis, Pipedrive is able to give you insights into your customers’ needs and expectations, which are great for making further improvements. 

Many tools to help you automate tasks

From creating tailor-fit email marketing campaigns to automating your CRM systems, Pipedrive has you covered. 

Robust integrations

Numerous integrations with third-party platforms, such as Google Sheets, Google Analytics, and email marketing platforms, allow you to stay up-to-date and track data from multiple sources.

Pros of Using Pipedrive

Pipedrive is an excellent choice if you need high-quality CRM software that does everything your business needs and then some. 


Pipedrive is as flexible as possible for businesses of all sizes and industries, which allows it to cater to all needs. 

Great support

Pipedrive has been around for a long time and has a great track record of supporting their customers, which is something you want in a supplier. If you have issues, concerns, or feedback to share, support is always there for you.

Cons of Using Pipedrive

One great thing about Pipedrive is that it’s free. However, that also means there are a few things to keep in mind before choosing the software for your company. 

Pipedrive is limited in some ways

As a SaaS software, you won’t be able to host your own instance of the software on your own server. That said, you could also see this as a positive thing as it prevents you from getting overwhelmed with the amount of data that Pipedrive has to track.

Bottom Line

If you’re looking for a powerful, yet simple CRM software that does everything you need and then some, Pipedrive is the perfect choice for you. The software is highly effective and easy to use, making it a great fit for both business and personal use.