Sat. Jun 15th, 2024

Using TikTok for fun and entertainment is one thing, whereas using TikTok for promotion is another. Hashtags are keys to the doors of becoming viral. Therefore, it would be best to create a solid hashtag for your video posts. Even hashtags are just a combination of simple words, but they significantly impact your content. Moreover, you can buy TikTok views and enhance your fame if you want to increase visibility. In this article, let us know more about tiktok hashtags. Let’s read this article and get a brief understanding. 

Why Use TikTok Hashtags In Your Content?

TikTok is full of content, and it takes a lot of effort to stand out from the crowd. If you keep a perfect hashtag, the TikTok algorithm will know who your target audience is, and it delivers the post correctly to them. It also positions your content on the ‘for you page.’ In another way, TikTok hashtags offer discoverability. If you keep relevant hashtags for your videos, it is easy for people to locate your post when they search it with a particular phrase. Similarly, millions of people will watch your videos and your profile by using trending hashtags, increasing your account’s visibility.

How To Create A Solid Hashtag?

Creating a customized hashtag is never a bad idea. However, trending hashtags are used for increasing visibility rather than custom hashtags to promote personal branding. First, you have to make a trend that everyone can follow as a brand. Then, create an ad campaign with hashtag challenges to popularize your brand. Branded hashtag challenges are going viral on the internet. For example, the chipotle hashtag challenge #ChipotleLidFlip has generated 318 billion views worldwide. 

Here are some of the tips to create a brand-new hashtag,

  • A new and custom hashtag should be relevant to the campaign, video, challenge, or whatever you post on TikTok.
  • Don’t fill your post with too much of hashtags. Instead, focus on one or two great hashtags that attract people. 
  • Keep your hashtag to the point that it is simple, memorable, and easy to pronounce. 
  • As hashtag comes in a continuous writing format, don’t make it too hard with a combination of 6 or 7 words together. 
  • Avoid including special characters or punctuation marks in your hashtags. As people only search on a specific phrase, you may not appear in the results of their searches when you include special characters in hashtags. 
  • Check out the hashtags that you have created on other social media accounts. If they are already viral, try another one and make it viral again with a new one. Don’t copy-paste the same hashtags because each social media algorithm will work differently.

How To Find Excellent Hashtags For Your Videos?

Hashtag Search 

Enter your domain name cooking, fashion, etc., on the TikTok discover page. Then, the TikTok will show you numerous trending hashtags and videos relevant to your search. Choose one and upload it to your posts that fit into 100 characters.  

Analyze Niche Hashtags 

Look on for your niche competitors and their hashtag usage. Please have a look at it that align with your interests. The hashtag that competitors use may be effective for your content also. You at least need three characters per hashtag and shall enter up to 33 hashtags in the caption. Adding on numerous hashtags may showcase you to different audiences. So, do not limit yourself. 

Mix Of Hashtags

Mix up with a balance of more widespread and unpopular hashtags. Popular hashtags have double-sided aspects as more people will search for them, and there is so much competition. Your hashtags should have a short one, long one, branded, popular, etc. For example, a marketing video company uploaded hashtags like #fyp #foryoupage #marketingintern #smallbusinesscheck. So try to implement a mix of hashtags in your videos. 

Location-Based Hashtags 

Location hashtags help to build local awareness. If you own a local business, location hashtags are the best choice to connect with your community. If you post-travel or nature TikTok videos with location hashtags, people will get to know the different places. So if you educate people with engaging content, you may get more views on the videos. You can also try to buy TikTok auto views to boost your engagement rate.  

How To Use Hashtags Effectively On TikTok? 

Keeping up the above points in mind, narrow down your hashtag effectively. The best practices to increase your views with hashtags are as follows, 

  • Post your hashtagged content at the correct time. Time zones play a significant part in that your content reaches the right audience. For example, if your target audience is from the United States, you must post your content when U.S TikTok users are active. 
  • Check the time gap and schedule your posts in particular zones. Occasion-specific hashtags are also a great choice to drive traffic. 
  • Hashtag challenges are also a fun way to make your hashtag more popular. You can also join with TikTok influencers who can help you grow viral. 


On a competitive platform like TikTok, you should strategically use hashtags to deliver your content. We don’t need to copy from others, but you have to check on the competition and use hashtags appropriately. With well-curated hashtags, you can shine on TikTok, earning more followers and views. I hope this article helps you organize your hashtags perfectly in your upcoming posts.