A fast website is the foremost requirement of every online business and website owners are always attentive to it. Many factors make website speed a crucial factor such as:
- It plays an important role in Google SEO and ranking the website at the front of the SERPs.
- Visitors are inclined to leave the website if it takes more than 3 seconds to load a website.
- Slow websites have a high bounce rate and it negatively impacts web visibility on search results pages.
- A high bounce rate decreases the click-through rate thus resulting in low sales and revenue.
All the above-mentioned points are interlinked with each other but it describes the importance of a fast website loading speed.
Keeping in view, we are sharing some tips and tricks that will help you to make your website fast loading but before moving towards it, let’s discuss your website speed.
The website loading speed can be estimated using online speed checking tools. Luckily effective tools are available for free. The most popular tool is Google PageSpeed Insight. It is a free tool and was introduced by Google so you can trust its analytics.
Another common tool is GTMetrix where you can check website loading speed and find the details. If both the tools show that your website is not loading fast, then moving towards the following steps is a good start for resolving it.
- Web Hosting
Web hosting is an integral part of making your website load quickly and in case of any error, you must consult your web hosting provider. Apart from this, poor hosting companies never resolve the issue. It is recommended to switch towards a reliable and quality hosting provider. One of them is serversea.pk which provides good loading speed and high uptime for websites.
- Hosting plan
The hosting plan could also be an issue. For example, you are using a shared hosting plan while your website receives high traffic. In this case, your hosting resources are not enough to fulfill the requirements of a website. It is recommended to upgrade your hosting plan and move toward VPS hosting or a dedicated hosting plan depending upon the web requirements.
- Image optimization
Images also make your website load slowly. Therefore, it is recommended to optimize all the images on your website and also compress the image size. It will surely improve the website speed.
- Remove Extra Plugins
Using extra and unnecessary plugins also disturbs the website’s loading speed. So, remove or uninstall all the extra features from the website.
- Content compression
Heavy content may also reduce your website loading speed. So, it is good to compress the website content to improve web performance. You can use Apache and IIS using the GZIP compression algorithm. It is also effective in automatically compressing algorithms to HTML, JavaScript, and CSS. It also removes unnecessary space and optimizes the content.
Conclusion
Website speed is a crucial factor in improving the user experience. This helps you to make good revenue. To do so, choose an appropriate hosting provider and a suitable hosting package. Evaluate your website plugins, compress content, images, and recheck your website speed using GTMetrix or Google PageSpeed Insight. Both these tools are quite effective in sharing the recommendations that help to resolve the speed loading issues.
We hope these tips will help you to optimize your website loading speed. Good Luck!