Thu. Jun 20th, 2024

Blogging can be expensive sometimes, even on a free platform like WordPress. In addition to the time it takes to create your posts, you will be  indebted to your hosting provider, domain renewal fees, security certifications, and any premium plugins you use.

So, have you ever thought “Shouldn’t I be getting paid?”. If you’re continuously generating views in the thousands each month, it’s no longer a question of if, it is “how”. Monetizing a WordPress blog requires some heavy work, and there’s certainly no surefire way to get rich quickly. However, there are many well-made strategies used by successful bloggers that you can try for yourself. In this article, you’ll learn some effective  ways to wordpress monetization for your blog.

1. Display Ads

One of  the best ways to monetize WordPress is through display advertisements. These ads may appear on your pages as static displays, pop ups, and/or native ads. It can even make sense to install a WordPress theme with ad space if you think this is the right direction for your website. The most common payment models for display ads are the pay-per-click (PPC) model and the pay-per-impression (PPI) model. In a PPC model, you receive payment whenever someone clicks on a display ad on your site. In a PPI model, you’re paid whenever a user sees an ad. PPC models will earn you more as long as users click them at a consistent rate.

To place display ads, bloggers create partnerships with advertising networks. Your network pays you for your ad clicks/impressions and determines which ads will appear on your site, so be sure to choose a reputable network if you opt to show ads.

2. Affiliate Marketing

Compared to advertisements, affiliate marketing options are better for the user experience and it has the potential to be more profitable. According to a study, 15% of digital marketing revenue comes from affiliate programs. Affiliate marketers promote third-party products in their blog content. They mention products in their blog posts and place special affiliate links, which visitors can follow and purchase the product on the third-party website. Affiliate links are tagged with a unique piece of tracking code, which signals to the merchant that the traffic came from your blog. When visitors purchase a product on their website through this identifying link, you receive a certain amount of the revenue.

3. Writing Sponsored Blog Posts

As a writer, you can write for the brands that pay you to mention or review their products in your posts. While devoting your entire content to a product takes more effort on your part, you can earn a lot more than affiliate marketing and display ads. And if you regularly publish reviews, you can connect with brands you already cover. If companies aren’t contacting you to propose sponsored content, it’s on you to reach out to brands requesting sponsorship. Having an established reader base will make brands much more likely to agree to a sponsorship deal.

4. Sell Exclusive Content and Merchandise

After blogging to your wordpress site for a while, you’ve likely honed your expertise on a topic and helped your readers do the same. Another common monetization strategy among experienced bloggers is premium content.

Selling merchandise is also an effective way for loyal readers to support your work and promote your brand. In a similar vein as paid content, you can also sell physical products on your site through an online store.

5. Offer Membership

A membership website is one that offers access to gated content for members. Membership blog sites can also grant access to a community forum or message board for fans to discuss your posts and interact with you. This method of monetization is more reliable than one-time paid content since membership costs are recurring, but it’s also far more work. Not only do you need to garner a large enough following and prove your value with free resources, but you also need to shift your content strategy to accommodate for regularly updated premium content.

These solutions will help you earn money from your wordpress blog. You just need to follow these simple tips and you will win the score. Monetizing your wordpress blog is not that hard to do, but you have to work smart for that. Have a good day.