The internet is an amazing place, and there are so many places to find out information and ideas. The world today is so much smaller with the dawn of social media. In fact, it’s easier than ever to reach people’s attention as they share their thoughts through social platforms.
You can use social media to promote your blog as well. As a matter of fact, if your blog isn’t making an impact on social media, it’s certainly not reaching the right people. That’s why you need to use these three ways in order to promote your blog:
1. Use Social Media for Content Inspiration
You don’t want to just post the same thing over and over again all month. That only gets old for readers. Instead, you need to find ways to inspire your creativity and content for your blog.
Pinterest is a great place to find new ideas and inspiration. In fact, it’s the perfect example of using social media for content inspiration. It can be used as a place to find new ideas and stunning images you never knew existed. You can even enrol on a best Pinterest course and learn ways to effectively use Pinterest to promote your blog.
2. Provide Quality Content Regularly
You want to post as much as you can, but remember that quality is more important than quantity. You’ll have people following you because they like your content and they want to hear what you have to say on a regular basis. This can be done one or two times a day if you’re able to post frequently.
You can also use blog promotional sites with healthy traffic, such as WordPress, to help you with consistency. Once you use WordPress hosting to create a WordPress blog, you can use the Publicize plugin to automatically share any new blogs to your social media pages.
3. Make Use of Call-to-Actions in Every Post
If you use social media the right way, it’s very likely people will follow you. This can be great from a business standpoint. However, you need to make sure that your readers are directed to your blog or website whenever they read one of your posts.
This will give them some incentive to follow you and trust what you have to say. You can do this by using call-to-actions. If you have ads on your website, then make sure you have them advertised on your blog. There are numerous promotional tools on social media platforms which can use content marketing trends to make your ads reach more people.
You can also use links in your posts so that the link is bookmarked when people read through the post, but it’s important that you use all of these methods for content promotion and not just one or two of them.
Conclusion
There is no need to get frustrated when you don’t have a huge audience on social media right away. Social media marketing takes time and effort to be successful, so don’t give up. If you keep at it, you’ll see that your blog will grow and you’ll see a positive effect on your audience as well. Remember to be patient and don’t give up.
About the Author
Monica is a passionate writer and content creator. Her interests include outdoor activities, fitness, technology, entrepreneurship and everything in between. Say hi to Monica on Twitter @monical_lee.